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* 1.an approach in global marketing in which an organisation allows an affiliate or subsidiary to set the most desirable price, provided it is profitable, in its own region also referred to as the Polycentric Approach. See also Extension Approach Geocentric Approach
English Related Words* absorption pricing
* adaptation
* adaptation part
* adaptation period
* adaptational
* adaptations
* adaptive pricing
* administrative pricing rules
* adviser approach
* aircraft approach category
* aircraft approach category a
* aircraft approach category b
* aircraft approach category c
* aircraft approach category d
* aircraft approach category e
English Related Words* absorption pricing
* adaptation
* adaptation part
* adaptation period
* adaptational
* adaptations
* adaptive pricing
* administrative pricing rules
* adviser approach
* aircraft approach category
* aircraft approach category a
* aircraft approach category b
* aircraft approach category c
* aircraft approach category d
* aircraft approach category e